Through production of this installation from human hair waste, Donna Lowson’s artistic pursuit explores the complexities of exploited labour in the globalised production of major corporations. This unorthodox approach challenges industry norms by symbolically probing the ethical facets of labour sourcing.
By delving into the exploitation rampant in outsourcing to poor nations, Lowson’s artwork reveals how Western corporations benefit from cheap labour at the expense of fair wages and humane conditions. Utilizing human hair as a medium adds a personal touch, urging consumers to reconsider the ethical implications of their purchases amid global economic inequalities.
Employing human hair allows her to uncover truths hidden within power structures, challenging assumptions about socio-economic dynamics. The diverse associations with hair provide a unique tool to confront preconceptions about exploitation and consumerism.
This medium enables Lowson to navigate societal constructs, shedding light on the interplay between individual choices and systemic injustices. Her work prompts viewers to reassess prevailing narratives on exploitation and consumerism, fostering dialogue on social responsibility in our interconnected world.