Elodie Potts specialises in styling and creative direction, and has an artistic approach towards fashion. Potts states that she “loves how fashion can be used as a way of showcasing identity and individuality”. Potts is technically skilled in Adobe softwares, as well as photography and graphic design.
Potts completed a placement with Private White VC as a styling assistant for their Autumn/Winter 22 collection and returned to work on their Spring/Summer 23 collection. She has partnered with USP Trend, investigating new styles and strategies. In addition, Potts has worked with Weekday on an exclusive industry collaboration, having input in art direction, styling and model scouting.