Project
Graphic Design
Undergraduate
Project
Wesley Ashton Holmes
Every Sex Durex
Graphic Design
Undergraduate
Durex campaign by Wesley Ashton Holmes
Billboard
Wesley Ashton Holmes
Every Sex Durex

Wesley Ashton Holmes has reimagined contraceptive brand Durex’s advertising in a more inclusive way as part of a campaign for greater equality. A new logo incorporates four gender categories: male, female, non-binary and transgender, and the brand’s slogan changes from ‘Love Sex Durex’ to ‘Every Sex Durex.’

Packaging is given a new, modern look, with colours that do not divide genders and represent everyone equally: colour associations such as black and purple for men and pink for women are replaced white, orange, green and the original blue Durex brand.

This was Holmes’ submission for the Design Bridge Student Awards competition. The brief was to pick an article from a January 2020 issue of The Guardian and respond as a well know brand. Alongside the rebrand Holmes’ has produced a series of posters and billboards using quotes from the article.

Holmes’ company Swype Creative, established during his placement year, is an award-winning design agency, with multiple partners delivering a range of services to both UK and Pan-European clients from start-ups to corporate giants. He offers a broad range of services to his clients that include branding, bespoke website design, editorial and print design, photography, videography, digital marketing and analytics.

Every Sex Durex
Packaging Design
Every Sex Durex
Brand identity
Every Sex Durex
Poster
Thomas Cook Re-brand
Business cards
Thomas Cook Re-brand
Future branding
Social Engineering
App
Swagalicious Online Store
E-commerce website design
BTR Capital Partners –
Branding and brochure design
Hexagon Leasing
Brochure design
RWS Interiors
Bespoke website design
Project
Sudarvili Malaiyarasan
The Visual Representation of Historic Scents
Graphic Design, Postgraduate Design
Tea scent
Behind the Scenes
A Day in the Studio
Graphic Design
Title
Text
Malaysia Summer Exchange 2023
Fashion Management and Communication, Graphic Design, Interior Architecture and Design, Photography
Image by Hollie Belsham
Project
Walking While Eating
Walking While Eating
Graphic Design
Walking While Eating
Project
Lucy Phillips
Let’s Talk About It
Graphic Design
Let’s talk About It – Packaging
Project
Jasmine Fowler
Food Works Rebrand : Subscription Market Box App
Graphic Design
Cycle of Giref
Project
Yasmin Redman
Volt Gyms – Eco-Conscious Gym Franchise
Graphic Design
Volt Gyms Website Design
Project
Scott Martin
Indivisual Clothing
Graphic Design
Indivisual T-Shirt Mockups
Project
Shannon Harrison
Gymshark: moving away from the male image
Graphic Design
Concrete wall
Project
Siyu Li
Micro Derailment
Graphic Design
Zine Design Mockup
Project
Molly East
Get To Know
Graphic Design
Sex Education Zine
Project
Farhan Syukri
Salvage Archives
Graphic Design
Ecstasy
Project
Morgan Cook
Mufti
Graphic Design
Mufti Logo Design
Project
Millie Nash
Live Offline
Graphic Design
Live Offline
Project
Kara-Jo Waller
Castleton Rope-Making
Graphic Design
Rope-Making Information Booklet
Project
Karyce Hayward
Anti Brand – Wash & Dry
Graphic Design
Wash & Dry – Outdoor Vinyl Banner
Project
James Smith
SAVTE Charity Rebrand
Graphic Design
Convo Social Media
Project
Ellie Parkes
The Future I Cannot See
Graphic Design
The Future I Cannot See
Project
Charlotte Clark
TiffanyLand
Graphic Design
Discovering True Value
Project
Meg Spencer
The Facade of Park Hill
Graphic Design
The Facade of Park Hill 2
Project
Nora Butchart
Micro
Graphic Design
MICRO Poster
Project
Aiwei Yang
Sheffield Chinese Food Guide
Graphic Design
Poster
Project
Srilekha Bollampally
What is the Who in You?
Graphic Design
Patra