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Malaysia Summer Exchange 2023
Fashion Management and Communication, Graphic Design, Interior Architecture and Design, Photography
Project
Fashion Management and Communication
Undergraduate
Project
Imogen Wilkinson
Dysphoria
Fashion Management and Communication
Undergraduate
SELFHOOD-DIGITAL-22.06.21
Imogen Wilkinson
Dysphoria
This project was inspired by Imogen Wilkinson‘s dissertation that analysed the possibility of a genderless fashion future. As she continued to delve into the complexities of gender theories, Wilkinson became fascinated with the work of key theorists such as Butler, West, and Zimmerman and the post-structuralist feminist approach of gender as a social construct.
A reflection of these gender theories coupled with the work of surrealist photographer Claude Cahun inspired her to create a collection of images that played upon gender stereotypes to create a rebellious, playful and performative style. This collection of images titled Dysphoria aims to portray the journey of breaking out of societies gendered expectations. These images visually showcase three key emotions: rebellion, confusion, and finally contentment.
The journey of these images hopes to evoke conversations among peers, communities, families and the wider audience to unmask the societal construction of gender and create a space where individuals can express themselves freely and without fear of judgment. This collection of images aim to challenge perceptions of gender in a step towards inclusivity of all gender variance.
Beauty, Campaigns, Celebrations, Communication, Digital, Experience, Fashion, Gender, Gender and Sexuality, Ideas, Identity, Photography, Representation
Distorted Identity
This photo shoot portrays the performativity of gender - taking inspiration from Butler’s theory it aims to challenge the binarity of gender through a rebellious and playful attitude.
Distorted Identity
Masked Identity
This photo shoot portrays the confusing and uncomfortable nature of gender dysphoria and highlights the struggle of breaking free of societal constructions.
Masked Identity
SELFHOOD-DIGITAL-22.06.21
This concept represents the contentment of reaching your true identity.
Taking inspiration from key theorists to show how once we become aware of the performativity of gender and how society has warped our gendered expectations we can become our true authentic selves by breaking free of these norms.
Selfhood
Project
Meg Philpots
Lie Down and Think of England
Fashion Management and Communication
Project
Bethany Howarth
considerations
Fashion Management and Communication
Project
Sophie Hardy
Sacred
Fashion Management and Communication
Project
FyaMuhd
Limits of Choices
Fashion Management and Communication
Project
Adele Parr
Fashion Futures
Fashion Management and Communication
Project
Alicia Dingec
Grandad’s Denim
Fashion Management and Communication
Project
Isabelle Stapleton
Are women the eco-saviours of the environmental crisis?
Fashion Management and Communication
Project
Emma Wells
yuck!
Fashion Management and Communication
Project
Elodie Potts
Roots
Fashion Management and Communication
Project
Rhoda Perriman
Digitex
Fashion Management and Communication
Project
Kim Meldrum
Be more Fluid
Fashion Management and Communication
Project
Evie Jones
Ladylike
Fashion Management and Communication
Project
Sam Brimicombe
Luxe
Fashion Management and Communication
Project
Kelsey Crofts
Golden Years
Fashion Management and Communication
Project
Rachel Lilley
Show Stopper
Fashion Management and Communication
Project
Olivia Cocker
Divvy
Fashion Management and Communication
Project
Georgia Butler
Perfectly Imperfect
Fashion Management and Communication
Project
Keanna Armstrong
Full Seasons Campaign: SUECCO Digital App
Fashion Management and Communication
Project
Joanna Zhu
Love me More
Fashion Management and Communication
Project
Jiayao Dai
Show your Beauty
Fashion Management and Communication
Project
Eva Adamovic
UN_REAL
Fashion Management and Communication
Project
Lucy Todd
Illusion
Fashion Management and Communication
