Project
Product Design
Project
Jeanie
Jeanie
Jeanie in use
Jeanie
Side profile of Jeanie
Jeanie
Front profile of Jeanie
Jeanie
Side profile of Jeanie
Jeanie
Close up of Jeanie
Jeanie
Jeanie’s woven denim
Jeanie

A lounge chair made from recycled denim and plywood, Eva Pinkney’s “Jeanie” showcases an ongoing movement in fast fashion. Jeanie is a playful piece of Scandinavian inspired furniture, made to flaunt denim in a way it wouldn’t usually be utilised for. Each strip of denim fabric is individually sewn and woven from donated and discarded jeans. 

Approximately 2 billion pairs of jeans are made every year, and with that we use 1.4 million tonnes of cotton. A report issued by Levi’s in 2015 stated that “washing jeans every 10 wears instead of every 2 wears reduces energy use, climate change impact, and water intake by up to 80%”. 

The ratio of men to women working in garment factories is roughly 1:5, and despite the higher employment of women in this industry, men are “three times more likely” to obtain a management role in the garment industry, so not only should we perceive sweatshop labour to be a human rights issue, but it also should be known to be a women’s rights issue. The lounge chair is named Jeanie to represent the women in the majority of the industry.

After carefully curating a design brief based on primary and secondary research, Jeanie is Pinkney’s design response to this problem.

A lounge chair made from recycled denim and plywood, Eva Pinkney’s “Jeanie” showcases an ongoing movement in fast fashion. Jeanie is a playful piece of Scandinavian inspired furniture, made to flaunt denim in a way it wouldn’t usually be utilised for. Each strip of denim fabric is individually sewn and woven from donated and discarded jeans. 

Approximately 2 billion pairs of jeans are made every year, and with that we use 1.4 million tonnes of cotton. A report issued by Levi’s in 2015 stated that “washing jeans every 10 wears instead of every 2 wears reduces energy use, climate change impact, and water intake by up to 80%”. 

The ratio of men to women working in garment factories is roughly 1:5, and despite the higher employment of women in this industry, men are “three times more likely” to obtain a management role in the garment industry, so not only should we perceive sweatshop labour to be a human rights issue, but it also should be known to be a women’s rights issue. The lounge chair is named Jeanie to represent the women in the majority of the industry.

After carefully curating a design brief based on primary and secondary research, Jeanie is Pinkney’s design response to this problem.