The project is a cardboard coffin with a wool lining and paper shroud. Designed by Jasna Nickell, The paper shroud has laser-cut, seed paper panels with can be broken off and planted. Steeped in tradition, the funeral industry has not changed much in 50 years. In times where affordability, sustainability and intimacy are becoming ever more prominent in people’s thoughts, the industry needs to change with the times. The brief was to design a coffin from a packaging point of view which improves sustainability and affordability whilst allowing personalisation of the celebration. Cardboard coffins have been a thing since the 1980s. Also known as picture coffins, personalisation can be achieved by printing images directly onto the card’s surface. Cardboard coffins are more material-efficient than wooden coffins using 40% less wood, and they are quicker to produce. As cardboard coffins have traditionally filled the budget end of the coffin market, they usually have a simple basic design and are associated with an unesthetic austere appearance. Etched legacy is a coffin made from card and personalisation service designed for eco burial. The coffin comprises a cardboard base and lid with a woollen lining and seed paper shroud. Vine patterns on the shroud can be peeled off and planted. The casket can be customised with etched messages via the website.